Pharma Launch Secrets
Medical Societies and Pharma: Unleashing Blockbuster Launches Through Partnerships and Medical Education
Jul 19, 2023
40:15
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In this episode, Bozidar is joined by Neal Kovach, Global Chief Commercial Officer at the American College of Cardiology.
They cover:
They cover:
- 56.000 members of ACC worldwide, and why are they a critical component of the healthcare ecosystem globally?
- Alignment or Conflict? Unveiling the link between medical societies and pharma companies
- Entresto Launch: Lessons learned from educating the market and guideline integration
- Power Triad: How can Societies, Pharma, and Technology revolutionize medicine launches
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And connect with the host and guest here:
- Bozidar Jovicevic: https://www.linkedin.com/in/bjovicevic
- Evermed: https://evermedtv.com
- Neal Kovach: https://www.linkedin.com/in/neal-kovach-mba-81969b27/
About The Show:
“Pharma Launch Secrets” is a podcast by Evermed and hosted by CEO Bozidar Jovicevic. We host direct, actionable conversations with world-leading pharma launch experts and help you stay up-to-date with the latest trends and strategies to help you launch your product successfully.
Check out our three most downloaded episodes:
- Omnichannel and CDP (Customer Data Platforms): What Every Pharma Marketer Needs To Know About Using Data To Enable Seamless Customer Experience, Drive Engagement, And Lift Rx
- Greatest Hits: A Look Back on Five of the Best Pharma Launch Secrets Episodes
- Launch Planning in a Digital-First Reality: How Can a Traditional “Reach and Frequency” Model Be Adapted to an Omnichannel Future?
If you are interested in joining Pharma Launch Secrets as a guest, please visit this link: start.evermedtv.com/podcast-apply/
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