Double Your Freelancing Podcast
How To Get Paid For Project Discovery, with Laura Elizabeth
Nov 15, 2024
Laura Elizabeth, co-owner of Double Your Freelancing and creator of Project Pack, shares her expertise on paid roadmapping, a strategy where freelancers can charge significant fees for project discovery phases. She discusses why this approach can transform how freelancers engage clients and enhance satisfaction. Topics include effective pitching techniques, common pitfalls to avoid, and the importance of maintaining client communication. Laura's insights promise to help freelancers elevate their proposals and secure well-deserved compensation.
28:12
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Quick takeaways
- Implementing paid roadmapping allows freelancers to monetize proposal creation, boosting income while enhancing client perceptions of value.
- Common mistakes freelancers make include lacking confidence in pitching roadmapping and failing to follow up on presented roadmaps.
Deep dives
Understanding the Concept of Roadmapping
Roadmapping allows freelancers and agency owners to charge clients for creating proposals, turning a traditionally unpaid task into a lucrative opportunity. This approach not only saves time spent on proposals that may not lead to projects but often results in closing more clients, as clients perceive higher value in the process. It creates a strategic framework where service providers can demonstrate their expertise, guiding clients who may lack clarity about their needs. Additionally, this structured engagement can simplify project management, making it easier for both parties to navigate expectations and outcomes.
