Unlocking Value through Roadmapping

This chapter explores the concept of roadmapping as an innovative service strategy for freelancers, highlighting its benefits in enhancing client relationships and project outcomes. The discussion includes real-world examples, the significance of structured discovery phases, and strategies to integrate roadmapping without jeopardizing existing client relationships. Emphasizing both psychological pricing techniques and risk management, the chapter illustrates how roadmapping can lead to improved client satisfaction and lucrative revenue streams.