In the wake of the global pandemic, Over the Top (OTT) platforms gained the limelight the most. The reasons for these transitions are innumerable. OTT platforms are more vulnerable to experimentation as it provides unique and varied content. On the contrary, content on television is mostly similar across different channels. The viewers have to restrict themselves from watching a particular genre.
In today’s episode of The Brand Called You, Christian Strand talks about his journey as a TV star and the impact of OTT platforms on traditional television and the Norwegian entertainment industry.