
We Live to Build Why a Four-Year College Degree Is a Waste of Money
Why a Four-Year College Degree Is a Waste of Money. In this interview, Donald Booth, Founder & CEO of the American Institute of Non-Destructive Testing, makes the case for why skilled trades are a smarter path than a traditional four-year degree. He explains why Gen Z is becoming the "tool belt generation" and points out that only 40% of college graduates are even working in their field of study after 10 years. Donald also shares his incredible journey from working in the Arctic Circle at -99°F windchill to starting his own trade school, and the innovative strategy he used to disrupt his competition—by buying a hotel to provide free housing for his students. Check out the company: http://www.trainingndt.com
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Inquiries: welivetobuild@gmail.com
🕒 CHAPTERS
00:00 - From -99°F in Alaska to Building a Trade School
04:26 - My "Golden Rule" for Every New Entrepreneur
09:03 - How We Took Over the First Page of Google
13:25 - The Invisible Industry That Keeps Planes in the Sky
17:54 - The Problem with Traditional Student Loans
22:05 - Why a Four-Year Degree is a Waste of Money
26:25 - My Strategy: Befriend, Then Steal Their Market
35:25 - I Bought a Hotel to Disrupt a $100M Competitor
44:20 - Your Industry's "Experts" Are Clueless About Gen Z
48:44 - The "I'll Be Happy When..." Trap That Kills Entrepreneurs
📈 WORK WITH ME
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▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate
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