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Quick takeaways
- Business owners must actively engage in content creation, merging their unique voices with AI assistance to avoid generic output.
- The 10-80-10 method enables entrepreneurs to efficiently blend personal insights with AI-generated content, enhancing authenticity and audience connection.
Deep dives
The Misconception of AI in Audience Building
Many business owners mistakenly believe that AI can fully take over the tasks of audience building, such as content creation and social media management, without their direct involvement. This reliance on AI stems from past disappointments in hiring others to handle social media, leading to a mindset that they are not capable of engaging online themselves. However, simply outsourcing these tasks to AI often results in average content that fails to resonate with audiences, as generic output lacks the uniqueness of personal experiences. To genuinely build an audience, business owners must recognize the importance of their own voices in the conversation instead of depending solely on automated tools.
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