I Sold My Business

You may have noticed in the past months that Ryan has not published his income reports with the same regularity that he has in the past. What’s up with that? It was intentional - there were business decisions and changes going on behind the scenes that Ryan didn’t feel entirely good about sharing, and he also didn’t feel it would have been ethical to share profit figures from a business that he was beginning to move out of - yes, by now he’s sold one of his primary physical product businesses. Ryan shares the details on this episode of Freedom Fast Lane.

Some of you who sell on Amazon don’t realize what you’re sitting on.

As Ryan has walked through the journey of selling his primary physical products business - Sheer Strength - he’s been able to rub shoulders with individuals who have a greater degree of experience in big business than he has, and he’s learned something important from them: the ability to build a wide and deep company on a base like Amazon has been nothing but an advantage. It makes sense when you take the time to think about it. With the continued growth of Amazon, large companies and investors want a piece of the pie, and companies like Sheer Strength - and like yours - may be the exact thing those people are looking to invest in or purchase. Find out about the opportunities on the horizon for successful Amazon brands, on this episode.

If you’re building a brand on Amazon, don’t neglect “off Amazon” marketing.

As negotiations commenced for the sale of the Sheer Strength brand Ryan noticed that many of the things he and his partner had done to build the business were seen as assets by those interested in purchasing the company. Successful Facebook Advertising campaigns, retail sales, social media presence and popularity - all of those were strong points in the buyer’s consideration because they demonstrated not only what the company had been able to do, but what was already in place to help them move the business to the next level. So if you’re selling on Amazon, don’t forget about those “off Amazon” channels for marketing and sales. It’s not only going to bring in more profit, it may set you up for great opportunities down the road.

Building a media empire to build businesses, swing elections, and launch companies.

In Ryan’s words, one of the things that gets him jizzer-jazzered up these days is that he’s now got the freedom to build a media empire that can do big things in the world. He is able to invest in companies and causes he cares about. He’s able to lean on his influence to impact the outcome of elections and energize social movements. He’s able to make changes in the world directly because of the wealth he’s been able to amass. If you’d like to know more of what Ryan sees ahead for the future of Freedom Fast Lane and Capitalism.com, you need to hear this episode.

Quality businesses from the Tribe deserve to be invested in.

One of the most exciting things for Ryan is the prospect of investing in the businesses of people he’s had a hand mentoring. It’s exciting to think that some of the next big name brands and world-changing companies could have been birthed in the Freedom Fast Lane community. Ryan talks about his enthusiasm at the possibility of supporting Tribe member businesses in the future as he wraps up this episode. You won’t want to miss out on this one.

Outline Of This Great Episode

• [0:22] Ryan’s intro to this episode, recorded from his vacation spot.
• [1:18] About 6 months ago Ryan sold a portion of one of his physical products businesses.
• [6:04] Why Ryan and his partner felt it was time to do something different with their business.
• [12:32] Why you have an opportunity like no other.
• [15:10] The power and importance of doing “off Amazon” marketing.
• [19:30] What Ryan is excited about being out of the day to day operations.
• [23:50] Plans for the profits: Nothing for the first 6 to 12 months.
• [27:16] The option of investing in Tribe Member businesses.
• [31:10] Why Ryan stepped out of Capitalism.com and how it’s changing the company.

Resources Mentioned On This Episode

• 4 Peaks Capital Partners (sponsor) - Listen to the “Mailbox Money” episode
• www.FreedomFastLane.com/Tribe
• Quest Nutrition
• www.Capitalism.com
• Foxbrim
• Sheer Strength
• Zen Active Sports

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P.S. Tickets for this year’s Capitalism Conference (Formerly Freedom Fast Lane LIVE) are now on sale. Go get your tickets here!