Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold cover image

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Ep. 208 - What’s Up THIS WEEK ==> ‘AND’ + ‘BUT’ Boost PERFORMANCE?👀 NO WORK Nov 5th?

Oct 22, 2024
Discover the rising trend of companies offering paid time off for voting and its implications on employee rights. Dive into innovative email marketing tactics that leverage specific subject lines to enhance open rates. Get intrigued by an AI-powered pet collar that claims to read your pet's emotions. Plus, enjoy a humorous critique of a character from a popular reality show, shedding light on his extravagant persona that leaves viewers perplexed. Tune in for insights that blend marketing savvy with a touch of pop culture.
08:48

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Quick takeaways

  • The trend of companies offering paid time off for voting reflects a growing corporate responsibility towards civic engagement and employee welfare.
  • Innovative email marketing strategies, like starting subject lines with 'and' or 'but', can significantly boost open rates by enhancing curiosity.

Deep dives

Paid Time Off for Voting

There is a growing trend among companies to provide employees with paid time off to vote during elections. Currently, there are no federal laws mandating this, yet 31 states have implemented policies requiring some form of time off for voting. Major companies such as Apple, Coca-Cola, and Target have embraced this initiative, allowing their employees the opportunity to participate in the democratic process without the fear of losing pay. This development suggests a shift in corporate responsibility and awareness, potentially leading to a national standard for time off to vote in the future.

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