You Are Not So Smart 018 - Inbetweenisode - The Benjamin Franklin Effect
Feb 19, 2014
In this podcast, Benjamin Franklin's ability to turn haters into fans through The Benjamin Franklin Effect is discussed. Learn how spreading harm leads to hate, while spreading kindness fosters camaraderie. The episode delves into the psychology behind behavior attitudes and the importance of critical thinking.
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Franklin's Borrowed-Book Gambit
- Benjamin Franklin turned a political enemy into a friend by borrowing a rare book and returning it with thanks.
- The small favor shifted the man's attitude and they became lifelong friends.
Actions Shape Beliefs
- Behavior often precedes and shapes attitude rather than the reverse.
- People infer their beliefs by observing their own actions when motives are unclear.
Self-Perception Explains The Effect
- Self-perception theory says we observe our own behavior to infer attitudes when causes are unclear.
- Franklin's rival likely reasoned he must like Franklin because he voluntarily lent him a rare book.