What’s New at Xero in the United States

Ben Richmond, Xero's Country Manager for the United States, joins us to discuss new Xero product features like improved inventory management and AI integration, plans for the upcoming XeroCon 2024 conference, the future of the accounting profession, and Xero's sponsorship of the FIFA Women's World Cup. Ben provides an insider's look into Xero's roadmap and vision for transforming accounting with technology.

• (00:00) - Intro and XeroCon Conference Plans
• (02:15) - New Xero Product Features
• (07:15) - AI in Accounting Software
• (14:30) - Rebranding the Accounting Profession
• (21:45) - Advice for Accounting Firms
• (25:30) - Activating Brand Sponsorships
• (30:15) - Xero's Small Business Fund
• (37:00) - Diversity and Inclusion in Accounting

LinkedIn: https://www.linkedin.com/in/ben-richmond-ca-b8794220/
Twitter: https://twitter.com/BenRichmond1

Learn more about Xero
https://www.xero.com/us/

Show Notes:

Xero Beautiful Business Fund (applications close Oct. 6)
AI guide
Xero's 2023 Money Matters Report
Future Focus: Xero’s AI Guide for Accountants and Bookkeepers 

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The full transcript for this episode is available by clicking on the Transcript tab at the top of this page