The Amy Porterfield Show

Wisdom Wednesday: 3 Clarifying Questions For A Profitable Lead Magnet

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Aug 10, 2022
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ADVICE

Know Your One Thing

  • Knowing your "one thing" helps you stand out and informs all your marketing and product decisions.
  • It makes it easier to build credibility, attract opportunities, and make money online.
ADVICE

Three Key Lead Magnet Questions

  • Answer three key questions to create a profitable lead magnet: what you sell, what your avatar needs to know, and what lead magnet aligns with your product.
  • Your lead magnet should offer a quick win and align perfectly with your product or service to meet prospects where they are.
INSIGHT

Magic Sauce of Customer Beliefs

  • Understanding what your ideal customer needs to believe or understand is the "magic sauce" for your lead magnet.
  • This awareness positions your product as the must-have solution and starts the buying conversation early.
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