

Using Customer Service To Increase Revenue
May 26, 2025
The conversation centers around the transformative impact of personal customer service. Personal anecdotes illustrate how engaging with customers can lead to enhanced satisfaction and loyalty. The speaker emphasizes that a simple conversation can significantly boost a small business's revenue. Overcoming initial reluctance to connect directly with customers is framed as a game-changer for many entrepreneurs.
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Customer Service Often Neglected
- Online businesses often neglect customer service thinking it's low priority or tedious.
- Matt learned firsthand that personal, empathetic service prevents damage and builds loyalty.
Missed Customer Product Delivery
- A customer claimed they never received a product bought a year ago, surprising the company owner.
- The situation revealed gaps in protocols and an opportunity to fix overlooked issues.
Owner Handles Customer Service First
- Answer customer service inquiries yourself as the owner for at least a month to understand your audience better.
- Listening directly allows you to learn what works and improves your service quality.