In this episode of "Grow or Die", I sit down with my CEO coach, Nickie Froiland, to discuss the real meaning of success and how redefining it can lead to a more fulfilling life. We explore the contrast between material success and true bliss, unpacking how we often chase societal definitions of achievement without stopping to define our own values. Nickie challenges me to connect deeply with my authentic self, and we dive into concepts like embracing discomfort, balancing entrepreneurship with personal well-being, and the importance of consistent authenticity.

This episode is full of insights on letting go of guilt, understanding your body’s signals, and shifting from a stress-driven lifestyle to one of purpose and peace. If you’re a business owner or anyone trying to balance success and personal fulfillment, this episode will give you actionable steps to grow and thrive.

Timestamps:

- [00:28] – Introduction to the episode and reflections on true success versus perceived success. - [3:06] – Nickie and I explore the concept of happiness as a better measure of success. - [6:14] – Defining entrepreneurship: betting on your innovative ideas and mindset. - [9:46] – Learning from role models like Elon Musk and the importance of innovative thinking. - [11:50] – Nickie introduces the idea of after-action reviews and learning from mistakes. - [14:30] – Authenticity and the value of knowing who you are—and who you are not. - [16:50] – Consistency as a foundation for trust in business and relationships. - [20:45] – Justin shares about investing in a new sales strategy and the discomfort it brings. - [24:15] – Discussing materialism versus meaningful connections and memories. - [28:10] – Finding joy in simplicity: how decluttering opens up mental space. - [31:20] – Nickie’s advice on listening to your body to make mindful decisions. - [35:05] – Using authenticity as a tool for business growth and aligning with your audience. - [38:00] – Understanding the link between mental stress and physical health. - [43:00] – Nickie’s take on idolizing values like bliss and happiness instead of external markers. - [46:45] – Justin’s reflections on scaling, growth, and the tension that comes with responsibility. - [54:00] – Final thoughts on turning guilt into gratitude and connecting with your body’s needs.

Links & Resources:

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