The Remote Work Tribe Podcast The Remote Work Tribe Podcast: Jessica Malnik on Website Redesign
Oct 17, 2024
27:05
In this episode of the Remote Work Tribe podcast, Jessica Malnik, founder of The Remote Work Tribe Podcast and JM Content Group, shares her tips on revamping a website. We discuss her general approach to the process, the importance of strategy and alignment, how to ensure your redesign works, and more.
Episode timestamps:
- What’s Jessica’s approach for a website redesign/revamp? (0:50)
- The importance of having clear timelines. (2:30)
- What does a creative brief look like? (4:03)
- What is the importance of having a clear strategy for a website revamp? (5:24)
- How important is research for a website redesign? (7:52)
- The difference between positioning and messaging. (9:00)
- How to make sure your redesign works? (10:35)
- Collaboration in a site rebrand. (12:50)
- Design and messaging go hand in hand. (13:40)
- Additional tips to keep in mind when redesigning your website. (15:28)
- The importance of a sparring partner. (17:08)
- What are some red flags or mistakes when approaching this process? (18:40)
We hope you enjoy it!
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