AI and I

How We Built Our AI Email Assistant: A Behind-the-Scenes Look at Cora

41 snips
Jun 26, 2025
In this engaging discussion, Kieran Klaassen, General Manager at Cora, and Brandon Gell, Head of the Product Studio at Every, take us behind the scenes of their innovative AI email assistant, Cora. They reveal their unique journey, including memorable moments like using Cora at a retreat in Nice. The duo shares how Cora evolved from a conceptual prototype into a user-friendly tool that intelligently categorizes and summarizes emails. They also highlight Cora’s ability to draft replies and streamline email management, paving the way for stress-free communication.
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00:00 / 00:00

Opinionated Email Management

  • Cora implements an extremely opinionated email management style to reduce inbox distraction.
  • This strong opinion divides users but creates a highly sticky and transformative product for its fans.
00:00 / 00:00

First Cora Experience

  • The first version of Cora automatically archived and summarized emails, dramatically cleaning up inboxes overnight.
  • The team felt emotional relief as their inboxes became quiet and manageable for the first time.
00:00 / 00:00

90% Emails Don't Need Replies

  • Only about 10% of received emails actually require a written response.
  • The real challenge is managing and sifting through the other 90% of emails that do not need replies.
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