On today’s podcast episode, we discuss what Gen Alpha are up to on social media, where they are about to migrate to, and what advertisers need to know about these young people. Tune in to the conversation with Director of Podcasts and host Marcus Johnson, Analyst Paola Flores-Marquez, and Vice President of Research Jennifer Pearson. Listen everywhere and watch on YouTube and Spotify.

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For a transcript of this episode click here: https://www.emarketer.com/content/podcast-how-gen-alpha-spending-their-digital-time-where-they-heading-next

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Behind The Numbers: How Gen Alpha Is Spending Their Digital Time and Where They Are Heading Next | Feb 10, 2025