158: Meet Chelsea Kocis, The COO and Co-Founder of Swerve Who's Transforming the Model {and Ride} of Boutique Cycling

In this episode you'll learn:

• How Chelsea successfully implemented the concept of competition into her classes
• How they managed to bring teamwork and motivation to boutique fitness
• Why building community inside and outside the classroom is a major part of what they do
• What is a "speaker series"
• How often should change your packages and what is the best way to do so without overwhelming or confusing your customers
• What the hiring and training process looks like for Chelsea's company
• Ideas on employee retention that she practices with her team