two & a half gamers 📊 Chart Compass: State of Mobile Revenue 2025 - What’s Actually Moving the Needle by Jakub Remiar
Jakub Remiar takes you on a no-bullshit, data-driven tour through the real top 25 grossing mobile games in the West (Jan–July 2025). The episode breaks down portfolio dynamics, market shifts, revenue spikes, and the high-stakes race for dominance between 4X, casino, merge, puzzle, and gacha giants. This is not just another leaderboard—this is the context and commentary you need to understand who’s winning, who’s stalling, and what’s really changing the game.
What’s inside:
Who’s #1? Last War Survival takes the crown at $823 million, but with all Rivergame’s 4X titles, the real number is much higher—and growing. Whiteout Survival, King Shot, and the rest of the portfolio keep pushing the category forward.
Royal Match & Royal Kingdom: Dream Games keeps the match-3 crown, with Royal Kingdom’s celebrity campaign finally moving the revenue needle. Royal Match and Royal Kingdom together are pulling in around $5 million a day.
Monopoly Go’s Web Shop Power: Monopoly Go remains a revenue beast at $130 million/month, with a hidden 15–20 percent more from web shop sales. Coin Master is unfazed, rolling steady at $2.5 million a day, and now launching its own board adventure to fight back.
Chinese Giants, Untouchable at Home: Honor of Kings is a $10 billion-plus machine, with 99 percent of revenue from China and a massive rebranding push in 2025. PUBG (China and global) still brings $120–180 million a day. Dungeon & Fighter’s mobile launch is a new top-10 contender.
Category Movers: Gossip Harbor (+76 percent in six months) and Tasty Travels are scaling the merge genre to new highs, while Township’s relentless content drops make it the most stable revenue engine in the Playrix portfolio. Gardenscapes and Homescapes are steady, but Township is the new king.
Gacha Spikes & Declines: Pokémon TCG Pocket, Honkai Star Rail, and the MiHoYo/HoYoverse catalog are defined by spikes and dips—each banner, new set, or collaboration moves millions, but overall trends are down.
Supercell’s Double Life: Brawl Stars is declining after a wild 2024, but Clash Royale’s merge tactics update drove a surprise revenue spike. Clash of Clans and other classics are still stable, with web shop dollars boosting the baseline.
Key Takeaway:
The market is bigger, richer, and more dynamic than ever—but the winners are the ones playing the portfolio game, pushing multi-game launches, and finding new ways to own the top 25. If you want to break in, you better bring more than one hit.
Get our MERCH NOW: 25gamers.com/shop
---------------------------------------
Vibe. Vibe is the leading Streaming TV ad platform for small and medium-sized businesses looking for actionable advertising campaign performance.
https://www.vibe.co/
This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.
Panelists: Jakub Remiar,
Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipg
Chapters
00:00 Overview of Mobile Game Revenue Trends
05:02 Top Grossing Games Analysis
08:24 Game Dynamics and Market Competition
11:10 Impact of Updates and Marketing Strategies
14:02 Emerging Games and Future Predictions
17:22 Regional Performance and User Engagement
20:13 Concluding Thoughts and Future Insights
---------------------------------------
Jakub Remiar
Game design consultant
https://www.linkedin.com/in/jakubremiar
Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!
Hit the Subscribe button on YouTube, Spotify, and Apple!
Please share feedback and comments - matej@lancaric.me