WBSRocks: Business Growth with Enterprise Software and Digital Transformation WBSP768: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 15, an Objective Panel Discussion
The enterprise software landscape is rapidly evolving with a wave of AI-driven innovations, strategic acquisitions, and product updates designed to enhance automation and business agility. Precisely strengthened its Automate SAP Data API with new enhancements, while SAP showcased its Joule-powered AI capabilities to deepen enterprise intelligence. SC Codeworks rolled out updates to its warehouse management system, and WaveMaker debuted a marketplace for prefabricated app building blocks to accelerate low-code development. In a major move, Braze announced its agreement to acquire OfferFit, expanding its personalization capabilities, while AVEVA and ServiceNow revealed a new partnership aimed at integrating industrial and digital workflows. BMC introduced generative AI innovations to unlock greater value from enterprise data, and Certinia detailed its Spring 2025 release with fresh product enhancements. Laserfiche unveiled new generative AI features, and Make launched Make AI Agents, bringing real-time intelligence to no-code automation—collectively underscoring how AI and automation are reshaping the next chapter of enterprise technology.
In today's episode, we invited a panel of industry analysts for a live discussion on LinkedIn to analyze current enterprise software stories. We covered many grounds including the direction and roadmaps of each enterprise software vendors. Finally, we analyzed future trends and how they might shape the enterprise software industry.
Background Soundtrack: Away From You – Mauro Somm
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