The AI Marketer's Playbook 40 | AI-Driven Marketing Workflows with Dan Sanchez
Jun 5, 2025
Dan Sanchez, a savvy marketer and educator behind The AI-Driven Marketer, dives into the world of AI-driven workflows. He reveals how he automated 90% of his podcast process and built custom GPTs. Dan discusses surprising everyday AI use cases and practical applications for managing inbound leads. He emphasizes the future of marketing with AI-driven roles and shares strategies for overcoming common adoption challenges. Additionally, he talks about how to leverage AI for effective feedback and personalization in content creation.
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From Experiment To AI Podcast
- Dan started his AI journey by experimenting with ChatGPT then launching The AI-Driven Marketer after months of trial and error.
- He built custom GPTs, documented failures and successes, and turned that into a podcast and teaching platform.
AI Helped Pick Paint And Fix Tech
- Dan used ChatGPT to redesign his guest room and then buy the exact Home Depot paint color it recommended.
- He also used the model to generate an Amazon shopping list and troubleshoot software issues on the fly.
Automate Inbound Lead Responses
- Use conversational AI to handle inbound calls, chat, and texts so you don't lose leads to slow human follow-up.
- Train the AI on your website and docs and have it book appointments or escalate to humans when needed.