Fitt Insider 290. Jason Goodman, Co-Founder of Bathhouse
28 snips
May 27, 2025 In this engaging conversation, Jason Goodman, co-founder of Bathhouse, shares his vision for a modern wellness oasis that blends ancient bathing rituals with contemporary design. He discusses the innovative shift from traditional memberships to day passes, creating a more accessible experience for wellness seekers. Jason also dives into the evolution of sauna culture and the importance of community in fostering social connections. He reveals how Bathhouse aims to redefine relaxation and revitalization while expanding its unique offerings across new locations.
AI Snips
Chapters
Transcript
Episode notes
Jason's Journey to Bathhouse
- Jason Goodman discovered the profound benefits of traditional Russian bathhouses in his early 20s in New York City.
- His passion for saunas combined with his nightlife experience inspired the creation of Bathhouse as a social and wellness space.
Onboarding Newcomers Effectively
- Help beginners feel comfortable by offering guided experiences like sauna ceremonies with coaching.
- Make onboarding fun and informative to reduce intimidation and encourage participation.
Education Should Be Practical
- Effective education focuses on practical usage rather than deep scientific explanations.
- Guests appreciate simple guidelines that allow personal exploration within the space.