This Week in Startups

Fixing a broken system - Mahmee CEO Melissa Hanna on patient-centric maternal care | E1464

May 19, 2022
Melissa Hanna, CEO and Co-founder of Mahmee, shares her journey in revolutionizing maternal healthcare. She discusses how the pandemic highlighted the urgent need for better support systems and the bittersweet challenges of bringing her vision to life. With a focus on health equity, she reveals how Mahmee secured $9.2 million in funding to enhance patient care. The conversation dives into innovations like virtual nursing support and the importance of unified health records while addressing systemic inequities faced by women in healthcare.
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ANECDOTE

Urgent Need

  • The day after lockdowns began, Melissa Hanna received an urgent email from an organization she had pitched for two years.
  • The organization, previously uninterested, suddenly needed Mahmee's technology due to the pandemic.
INSIGHT

Accelerated Change

  • The pandemic highlighted the need for Mahmee's services, demonstrating that change can occur faster than anticipated.
  • Maternal mortality rates and the high cost of childbirth emphasize the existing need for Mahmee.
ADVICE

Framing Maternal Care

  • Frame maternal care support as a benefit, not a luxury, included in health plans and employer offerings.
  • This approach increases accessibility and aligns with consumer expectations of comprehensive healthcare.
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