Nerding up and knowing the industry is one of the best ways to break into advertising. And, of course, to thrive in it.
This week, we learn from Kyle O'brien. Kyle is an Agencies Reporter and AgencySpy Editor at Adweek.
He emphasizes the benefits of starting in an agency, where one can learn important aspects of the advertising process in a supportive environment. His discussion about the evolving landscape of advertising, including the role of AI, offers a realistic yet optimistic view of the industry's future.
Breaking and Entering Advertising Podcast