Jose Palomino is the founder & CEO of Value Prop--and the creator of the Revenue Throughput System™, the sales and marketing system designed to help B2B owners unlock more growth with less headaches. He has helped over 100 B2B businesses unlock over $250M in new growth.
Jose breaks down what messaging really is in branding and how it is important to a business, how he tackles messaging problems with clients, and much more!
