The 4 Stages of a Startup (From Idea to IPO)

How do you take a company from a simple concept to a massive exit? Serial entrepreneur Rom Lakritz (with a $250M exit and $150M IPO) has a simple framework that explains The 4 Stages of a Startup (From Idea to IPO). In this masterclass, he breaks down the goals, obstacles, and the CEO's evolving role in each phase: Idea, Customer Discovery, Customer Validation, and Customer Creation. This is a must-watch roadmap for the 4 stages of a startup. Check out the company: https://sayanchor.com

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🕒 CHAPTERS

00:00 - A Founder With a $250M Exit & $150M IPO

03:51 - Stage 1: The Idea (The 4 Rules for Success)

07:08 - Obstacles & Opportunities of the Idea Stage

10:18 - Stage 2: Customer Discovery (The Pre-Seed)

13:35 - Obstacles & Opportunities of Customer Discovery

16:50 - Stage 3: Customer Validation (The Seed)

19:52 - The 5 Components of Product-Market Fit

23:03 - Using Psychology to Build a Better Product

25:58 - The Tension Between Flexibility & Simplicity

29:15 - Stage 4: Customer Creation (The Series A)

32:30 - The CEO's Evolving Role in Each Stage

35:47 - The CEO's #1 Job: Building "Machines"

38:37 - The Most Important Trait for Any Entrepreneur

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