

Don't miss the opportunities that NFTs has for you | NFT NYC DAY 2
Nov 24, 2021
Richard Opie, a marketing and brand building expert at IB, dives into the revolutionary world of NFTs during NFT NYC. He discusses how NFTs are reshaping industries and offers insights on the transition to web3, emphasizing the need for authentic brand engagement. Opie explores collaborative dynamics between brands and creators, and the potential of NFTs beyond collectibles, including their role in digital health records. The excitement in the community highlights endless opportunities for innovation and connection in this evolving landscape.
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Web3 Community Anonymity
- It's harder to identify entrepreneurs and creatives in Web3 communities.
- This is because many people use avatars instead of their real faces.
Richard's NFT Journey
- Richard Opie was initially cynical about NFTs.
- His cynicism turned into curiosity and excitement as he learned more.
Brands' Web3 Confidence
- Big brands feel more confident entering Web3.
- This confidence stems from learning from past mistakes in the transition from Web1 to Web2.