Italian Wine Podcast Ep. 2291 Systembolaget, how the tender process and tasting works - one of the tools for reducing the climate impact with Gad Pettersson | wine2wine Business Forum 2024
Mar 20, 2025
In this recording, Gad Pettersson, Head of Product Quality & Sustainable Supply Chain at Systembolaget, shares insights from his 25 years of experience in the wine industry. He discusses how the tender process supports sustainability and climate goals, emphasizing quality and environmental impact. The podcast highlights the role of generative AI in transforming industry practices and the importance of aligning product selection with consumer satisfaction. A fun wine guessing game adds a light-hearted element to the discussion, making it both informative and engaging.
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Systembolaget's Public Health Mission
- Systembolaget's core mission prioritizes public health over profit maximization.
- Sustainability is integral, linking public health goals to environmental considerations.
Product Carbon Footprint Dominates
- About 80% of Systembolaget's climate impact originates from the products themselves.
- Packaging is only 25%, transport just 6.5%, highlighting the need to address product footprint.
Tender Criteria Favor Sustainability
- Producers must meet specific tender criteria like maximum bottle weight or alternative packaging.
- Lower product carbon footprint gives a competitive advantage in tender selections.