Deliberate Freelancer
#173: How to Rethink — and Land More — Anchor Clients, with Wudan Yan
Nov 16, 2023
Wudan Yan, a narrative writer and independent journalist, discusses rethinking anchor clients, freelance challenges in the current economy, and the value of building and maintaining relationships. They address pricing strategies for anchor clients and the importance of project rates. They also highlight the offerings of The Writers' Co-op and the significance of planning and relationship-building for freelancers.
34:35
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Quick takeaways
- Anchor clients provide financial stability and can vary in terms of workload and pay.
- Using project rates as a freelancer can lead to income stability, clean bookkeeping, and open conversations about pricing and expectations with clients.
Deep dives
Rethinking the Concept of Anchor Clients
Wudan Yan discusses rethinking the idea of anchor clients and shares tips on how to find them. She describes anchor clients as providing financial stability and explains that they can vary depending on the amount of work or money involved. Wudan emphasizes the importance of cultivating client relationships and highlights the value of being on a client's roster. She also advocates for project rates as a way to stabilize income and suggests having open conversations about rates and expectations with clients. Finally, she encourages freelancers to conduct a business audit and plan ahead for the upcoming year to ensure success and avoid the January slump.
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