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#173: How to Rethink — and Land More — Anchor Clients, with Wudan Yan

Deliberate Freelancer

CHAPTER

Pitching to Major Publications & Pricing Strategies for Anchor Clients

In this chapter, they discuss the concept of pitching to major publications and how it is not always necessary once you have established a strong relationship. They also talk about pricing strategies for anchor clients, with a focus on project rates versus hourly rates. The speaker shares their preference for project rates and explains how they determine what to charge anchor clients based on the value of the work. They emphasize the importance of project fees in stabilizing income when considering anchor clients.

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