Copywriters Podcast AI In The Trenches, With Aaron Gentzler
22 snips
Mar 25, 2024 Aaron Gentzler, CMO of Mauldin Economics, shares insights on the challenges and successes of financial copywriting. He discusses AI in content creation, the power of AI in storytelling, and offer strategies in copywriting and funnel formulas.
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Using AI to Overcome Writer's Block
- AI can be used to create a low-quality first draft to overcome writer's block and start moving.
- This draft serves as a jumpstart, not a publishable piece, helping bring ideas to life quickly.
Guide AI with Precise Questioning
- Get AI to engage with you by asking one question at a time to better extract your ideas.
- Provide clear, precise, and repeated instructions to the AI for improved output relevance.
AI Writing Lacks Emotional Depth
- AI-generated writing is often bland and lacks human nuance due to default model behavior.
- Copywriters who craft emotional, persuasive, and ethically sound copy maintain a strong advantage.
