The Resilient Recruiter How I Incorporated a Digital Recruiter in Our Hiring Process, with Betsy Robinson, Ep #247
Would you be apprehensive about adding a recruitment bot in your hiring process at the risk of losing the ‘human’ factor? Our special guest, Betsy Robinson, explains how they utilize AI trends and other tech stacks to enhance their client and candidate experience.
Betsy Robinson is the Founder & CEO of Tier4 Group, a woman-owned, diversity-certified talent acquisition firm headquartered in Atlanta.
The company specializes in connecting exceptional talent with top-tier employers for technology and executive roles, combining advanced recruitment automation with a personalized approach.
Under her leadership, Tier4 Group has achieved remarkable recognition, including six consecutive years on the Inc. 5000 list of fastest-growing companies (2019-2024) and five appearances on the Atlanta Pacesetters list.
Episode Outline and Highlights
[03:03] Recruiting out of college - beginning of Betsy’s 20-year recruitment journey.
[07:05] How she ventured out alone - discussing high points and challenges.
[18:31] Fostering a culture of feedback and how it elevates the quality of output.
[24:19] Incorporating recruitment automation, technology, and AI.
[33:35] Would you include a digital recruiter in hiring your process?
[41:15] Betsy reveals their tech stack and AI trends.
[47:28] The value of using note-taking AI tools.
[51:52] Creating a culture of strong team collaboration.
Incorporating a Digital Recruiter in the Hiring Process
Would you consider incorporating a recruitment ‘bot’ in your hiring process? A lot of recruitment business owners might be apprehensive about doing so, as it poses the risk of diminishing the ‘human touch’ in the process.
On the other hand, Betsy's team is leveraging a "digital employee," specifically a digital recruiter, to enhance their hiring process. This AI-powered recruiter can call and chat with candidates, helping to screen large volumes of applicants more efficiently while maintaining a personalized experience. Unlike traditional chatbots or automated emails, this digital recruiter has a live voice and engages in real conversations, making it feel more human-like.
Betsy Robinson Bio and Contact Info
Betsy Robinson is the Founder & CEO of Tier4 Group. Headquartered in Atlanta, Tier4 Group is a woman-owned and diversity-certified talent acquisition firm specializing in connecting exceptional talent with top-tier employers seeking to fill technology and executive roles. By combining advanced recruitment automation with a personalized approach, Tier4 strives to identify the best fit for both the customer and the candidate.
Tier4 Group has been recognized for six consecutive years (2019-2024) as one of the fastest-growing companies in the nation on the prestigious Inc. 5000 list, as well as being named for a 5th time in 2024 to the Atlanta Pacesetters list of the fastest growing privately-held companies in GA. Additionally, the company is a four-time Bulldog 100 Honoree. The Bulldog 100 recognizes the 100 fastest-growing businesses owned or operated by UGA Alumni.
Betsy was named LGBTQ Businessperson of the Year in Georgia in 2023 and recognized to the inaugural Inc Magazine 30 Under 30-ish list in 2023. She was also named to the Atlanta Business Chronicle’s 40 Under 40 Class of 2019. Betsy holds a B.B.A. from the University of Georgia’s Terry College of Business. She is an active volunteer with Women in Technology (WIT), currently serving on the Board of Directors. Betsy has also served on the Board of Directors for the Technology Association of Georgia’s Diversity & Inclusion Society, as well as the Business Advisory Board for ITT Technical Institute.
Outside of work, Betsy is active in outreach within the community as a volunteer supporting several non-profits. Her most important jobs are as a wife and mom. On weekends, you can find her cheering on her son on the soccer field, boating on the lake, or cheering loudly in the stands for the Atlanta sports team as well as the Georgia Bulldogs.
Betsy on LinkedIn
Tier4 Group website link
Retained Executive Search (a division of Tier4) website link
WIT (Women in Technology) website link
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