Innovating and Evolving: Redfin's Journey with Glenn Kelman

James and Keith sit down with Redfin's CEO, Glenn Kelman. As a top leader and innovator, Glenn shares his journey with Redfin from its early tech-driven approach to a more nuanced understanding of real estate as a service industry, emphasizing the human aspect of the single biggest transaction people will experience. This conversation also touches on the issue of dual agency and the impacts of the NAR settlement. Without compromising Redfin’s own litigations, Glenn shares his own frustrations with the settlement and why MLSs need to close the loophole on clear cooperation.

With his decades of experience, Glenn reflects on valuable lessons he’s learned over the years, such as the significance of technology in enhancing service rather than replacing agents, and addresses the recent pivot towards a variable compensation model at Redfin. 

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This podcast is produced by Two Brothers Creative 2024.