Use Is, not Was in your reviews!

Jun 25, 2025

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Have you ever wondered how the wording of your reviews impacts how clients perceive your business? Are you missing opportunities to make your services feel relevant and current just by using the wrong tense? In this episode, I explore why using “is” instead of “was” in your reviews can build more trust, show off your ongoing excellence, and even improve your marketing. What subtle shifts can you make in your review requests to ensure your reputation feels as fresh and vibrant as your service?

Listen to this new 5-minute episode for actionable tips on updating your reviews and marketing language so couples and clients know you’re delivering excellence right now.

If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com

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View the full transcript on Alan’s site: https://alanberg.com/blog/

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I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is Alan@WeddingBusinessSolutions.com. Look forward to seeing you on the next episode. Thanks.

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