Heal Thy Self with Dr. G Doctor Reviews 33 Plant Based Proteins, Only 4 Are Actually Safe! | Heal Thy Self w/ Dr. G #398
Jul 14, 2025
The show dives into the $4.7 billion plant-based protein market, revealing shocking heavy metal contamination in many powders. Lead was found in 75% of tested samples, raising serious safety concerns. The host reviews which brands prioritize transparency and correct sourcing, sharing findings on the safety of ingredients such as mycotoxins and pesticides. Excitingly, they reveal the top four plant-based proteins for 2025, highlighting brands like Four Sigmatic and Peori for their clean formulations and transparency practices.
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Rapid Market Growth Shapes Marketing
- The plant-based protein market was $4.7 billion in 2023 and is projected to grow rapidly to $7.5 billion by 2028.
- Millennials and Gen Z drive purchases, favoring clean, vegan, and eco-friendly labels which shape product marketing.
Label Claims Don't Guarantee Safety
- Common contaminants in plant-based powders include heavy metals, glyphosate, mycotoxins, BPA, and microbes.
- Clean labeling or 'organic' claims don't guarantee absence of these contaminants without third-party testing.
Require Full Batch Testing
- Demand and review certificates of analysis that include heavy metals, pesticides/glyphosate, mycotoxins, and microbial testing.
- Prefer brands that test each batch and publish or provide batch-specific COAs rather than one-off tests.