CX Today

How AI QA Is Turning Contact Centers into CX Intelligence Powerhouses

8 snips
Dec 11, 2025
Derek Corcoran, CEO and founder of Scorebuddy, shares his expertise in transforming Quality Assurance with AI and conversation analytics. He discusses how traditional manual QA processes hinder growth, calling for a shift to AI-powered solutions. Derek highlights the role of conversation analytics in uncovering hidden insights about customer behavior and agent performance. The conversation reveals how AI automation allows evaluators to focus more on coaching and strategic development, ultimately turning QA into a vital source of CX intelligence for organizations.
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INSIGHT

Manual QA Breaks At Scale

  • Manual QA using spreadsheets becomes ineffective as teams grow beyond basic scale and complexity.
  • Centralizing QA data into a purpose-built platform reduces cost, speeds scoring, and delivers immediate reports to agents and managers.
INSIGHT

Multi-Channel QA Reveals Hidden Causes

  • Multi-channel QA platforms reveal hidden contact drivers by analyzing conversations across channels.
  • This uncovers edge cases and correlates reasons-to-call with outcomes and quality measures.
ANECDOTE

Customer Example: 50,000 AI Evaluations

  • One customer ran 50,000 AI evaluations per month and calculated they would have needed 34 human evaluators to match that coverage.
  • They gained the business impact of 34 evaluators without the economic cost by using AI scoring with human calibration.
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