#106 - Taking business advice from Bruce Lee, with Rainer Berak

How does Bruce Lee inspire a company with over $500M under management? And where does social action find its place in venture capitalism?

Rainer Berak, operating partner and managing director of Project A Ventures, has all the answers. Having worked from FIFA to Adidas, and as proud members of Leaders for Climate Action, Rainer is a fount of ideas. His company, Project A Ventures, is an operational VC company which helps companies to fix any possible blind spot they may have.

Rainer talks to us today about the agility that makes his company thrive. He tells us about his business philosophy, modelled directly around Lee‘s famous words “Be water, my friend”, and describes his vision of climate action and diversity.

Tune in to hear more about Lena and Oliver talking with Rainer about:

·  How to build an authentic, non-engineered approach to communications

·  How Project A Ventures commits to social action

·  How Rainer tailors personal branding strategies to each founder he works with

·  How in Covid times, thought-leadership has never been easier

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If you want to learn how to build an unignorable personal brand in 30 days, check out my latest book Unignorable on oliveraust.com.