In this episode of #TheGTMPack podcast, we interview Ding Zheng, Co-Founder at Event Shark based in Austin, TX.
In this conversation, we dig into:
💡 How should GTM leaders approach their content strategies
💡 What are Ding's recommended content types & styles
💡 How to work with sales enablement teams to have better, more effective content that maps to the buyer journey/sales process
& more!
#b2b #contentcreator #video #contentmarketing #videomarketing #saas