The Smart Marketer Podcast Episode 243: From Intern to Content Leader - Zach Dampier on Growth, Grit, and Working with Family
Oct 29, 2025
Zach Dampier, a dynamic Content Coordinator at Smart Marketer, journeyed from intern to leader, sharing his insights on growth and grit. He emphasizes how starting in customer support builds crucial product knowledge and community trust. Zach discusses his transition to managing diverse content platforms, revealing the balance between hiring for potential versus experience. He also candidly explores the sometimes tricky dynamics of working with family, including teaming up with his wife. His experiences offer valuable lessons on career development and content strategy.
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From Accidental Elective To Career Path
- Zach stumbled into marketing via a high school elective and pursued it through college and internships.
- That accidental path led him to a long-term role at Smart Marketer where he learned hands-on.
Intern Reports Turned Into Paid Swipe Files
- As an intern Zach created monthly ad reports and sold industry-specific swipe files to students.
- That work taught him ad research and generated income during college.
Degree vs. Fast-Moving Digital Skills
- Zach argues a marketing degree helps with big-picture ideas but misses fast-moving digital tactics.
- He says college curricula can't keep pace with real-time digital marketing changes.