Private Lenders' Podcast

Proactive Approach to Closing More Deals - #262

Apr 8, 2025
Discover how to close more deals by adopting a proactive approach in lending! Emphasizing direct communication, the hosts stress the importance of making phone calls over emails. Scheduling concrete follow-ups and securing small commitments early can propel deals forward. Speed is key, showing clients you're ready to act fast. Navigating borrower behavior is crucial, as is understanding the competitive landscape. Tune in for practical strategies that turn leads into real opportunities!
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ADVICE

Get on the Phone Fast

  • Stop relying on email and have direct phone conversations with borrowers to understand their needs better.
  • Build real relationships by meeting potential borrowers in person when possible for stronger deal foundation.
ADVICE

Schedule Next Steps Immediately

  • Always schedule the next appointment before ending a call to keep momentum going.
  • Confirm next steps concretely with the borrower, avoiding vague promises to follow up.
ADVICE

Collect Fees On Phone

  • Secure small commitments early by collecting inspection fees over the phone to lock in borrower commitment.
  • This approach helps convert more deals by reducing chances of losing them after the call.
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