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FOOTBALL BUSINESS Podcast by FBIN
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How to understand your Fanbase
Mar 2, 2021
50:46
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Episode notes
For the final episode of this season we invited Alexander Mamalyha, Marketing Director of Shakhtar Donetsk and Fan Relations expert Bas Schnater. Hosted by Fabio Schaupp, they discuss how to use data to understand a club's fanbase.