The Value of Planning Over Plans

Dwight Eisenhower once said that plans are worthless, but planning is everything. This quote emphasizes the importance of the process of planning rather than the actual plans themselves. Planning allows for consideration of different future outcomes and adaptability when things don't go according to plan. It is essential for product leaders to have a vision and strategy in place, defining metrics, personas, and product principles to guide the team. While being nimble and open to change, having a clear direction enables decision-making and alignment across the organization.