Pursuit of Wellness
Top Tips For Starting A Business: How We Started Bloom
Jan 23, 2025
In this engaging discussion, Greg Levecchia, co-founder of Bloom and diehard entrepreneur, shares insights into his journey with wellness products. He reveals how they transformed from selling digital guides to a thriving supplement brand. Greg offers actionable tips on goal setting and effective business strategies. The duo highlights the importance of community engagement over sheer numbers and shares their experiences navigating challenges in their entrepreneurial path. Tune in for inspiration and practical advice on launching your own business!
40:56
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Quick takeaways
- Starting small with personal passion projects can lead to significant entrepreneurial success and the eventual scaling of a business.
- Building a community through meaningful social media engagement is crucial for nurturing relationships and driving brand loyalty in a competitive market.
Deep dives
The Beginning of Bloom's Journey
The entrepreneurial journey of Bloom began with a personal transformation and a passion for fitness. In 2017, the host lost 90 pounds and garnered significant attention on social media for her fitness journey. This led to the creation of workout and nutrition guides, initially sold as PDF downloads through Instagram, demonstrating that starting small can lead to entrepreneurial success. The process was manual and inefficient, but it laid the groundwork for building a larger business.
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