Top Tips For Starting A Business: How We Started Bloom

Jan 23, 2025

In this engaging discussion, Greg Levecchia, co-founder of Bloom and diehard entrepreneur, shares insights into his journey with wellness products. He reveals how they transformed from selling digital guides to a thriving supplement brand. Greg offers actionable tips on goal setting and effective business strategies. The duo highlights the importance of community engagement over sheer numbers and shares their experiences navigating challenges in their entrepreneurial path. Tune in for inspiration and practical advice on launching your own business!

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Intro

00:00 • 2min

From Small Beginnings: The Birth of a Business

01:34 • 2min

From Struggles to Success: Embracing Shopify

03:21 • 4min

From Resistance Bands to Millions: The Fitness Business Journey

07:38 • 9min

Building an Authentic Community for Entrepreneurial Success

16:12 • 3min

Launching a Supplement Brand

19:37 • 12min

The Power of Data and Subscription Models in Business

31:35 • 3min

Navigating Modern Entrepreneurship

34:12 • 4min

Embracing Entrepreneurial Opportunities Without End Goals

37:59 • 3min

Ep. 168: In this episode of Pursuit of Wellness, I’m sitting down with my husband and Bloom co-founder, Greg, to share the story of how we turned our scrappy startup into a thriving business. We’ll dive into our entrepreneurial journey, from selling PDF workout guides and resistance bands to scaling Bloom into a wellness powerhouse with millions of products sold. Along the way, we’re sharing lessons learned, mistakes made, and tips for starting your own business. Whether you’re dreaming of launching a side hustle or building an empire, this episode has something for you. Tune in for inspiration, actionable advice, and a behind-the-scenes look at our path to success!

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If you are ready to start your entrepreneurial journey, head to shopify.com/mari and see how easy it is to bring your idea to life. Whether it is a side hustle or a dream business, there is no better time to start than now!

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Topics Discussed

00:00:09:00: Introduction
00:01:04:00: How Greg sets business goals
00:01:44:00: Their business story
00:03:17:00: Their first product
00:05:09:00: First website
00:06:52:00: First physical product
00:09:45:00: Finding a warehouse
00:10:40:00: The reason behind their first products
00:11:51:00: Social media
00:13:59:00: Advice for running paid ads on social media
00:15:55:00: Mari’s social media community
00:18:10:00: Starting Bloom Nutrition
00:21:36:00: Launching pre-workout
00:24:40:00: Shopify
00:27:17:00: Launching greens
00:29:41:00: Community feedback
00:32:58:00: Product with subscription
00:23:57:00: Advice for getting started
00:36:29:00: Advice for someone with a 9-5 wanting to start a business
00:37:57:00: No end goal in mind