103. Post Less Grow More: Change your relationship with social media
Mar 12, 2024
auto_awesome
Discover the power of a 'intelligently lazy' social media strategy emphasizing quality over quantity. Learn how to engage authentically with your audience and create impactful content using key elements of a four-post strategy. Explore the benefits of aligning actions with personal values for entrepreneurial success.
Shift in mindset transforms social media relationship.
Authentic connections crucial for social media success.
Deep dives
Implementing Strategies Discussed in the Podcast
The team at Capture discusses the implementation of the four post-social media strategy outlined by expert guest Katie Brinkley. They highlight the importance of aligning strategies with the desired identity and being intelligently lazy while achieving growth. By sharing their own experiences and insights, they demonstrate how to intelligently apply social media strategies.
Focusing on Who You Want to Be on Social Media
The discussion emphasizes the necessity of defining one's identity on social media before choosing a strategy. It stresses the significance of aligning actions with the desired persona to establish authentic connections with the audience. By reflecting on the four post-social media strategy, the team advocates for being true to oneself rather than adhering to predetermined social media norms.
Significance of Feeling Comfortable on Social Media
The podcast highlights the shift in comfort levels on social media experienced post-implementation of the four post-social media strategy. By focusing on authentic self-expression and interaction with the audience, the team emphasizes that social media success is based on genuine connections rather than conformity to standard practices.
Strategic Approach and Results in Social Media Engagement
The team explores the importance of strategic planning in social media content creation, emphasizing the need for a clear goal and cohesive theme for each week's content. By delving into different types of posts, such as awareness, tip, community, and action posts, they stress the significance of engaging with the audience in a meaningful and human-centered manner, leading to improved results and engagement.
Should you focus on "being" rather than just "doing" on social media? The answer might surprise you. Join Deirdre and Bona, founders of Capsho, as they share how a shift in mindset completely transformed their relationship with social media.
Check out the full show notes here: https://www.winthecontentgame.com/103
Get the Snipd podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share & Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode