Predictable B2B Success Hybrid events: 10 things to consider to drive business growth
Oct 22, 2021
47:42
Ho Yin Cheung is a serial entrepreneur with an 8 figure Amazon business, a mobile agency, and also a $1M ARR B2B SaaS company.
He has over 7 years of experience building remote teams and has worked with Fortune 100 companies like Nike, Best Buy, TJ Max, SunGard, Cardinal Health, and Kaiser Permanente.
His new venture is Remo which has rapidly grown to over 100 employees in 25 countries. It is a next-gen video-first virtual space for event organizers and distributed teams.
In this episode, Ho Yin shares his perspectives and insights into hybrid events and things we should consider when launching hybrid events to drive business growth. Insights he shares include:
- Virtual events tend to be a one-to-many form of interaction, how many to many is the key to engagement and achieving your goals
- Are there elements of virtual and in-person events that we could leverage for hybrid events
- Why your engagement is so low, and how to create authentic conversations that lead to successful events
- What are hybrid events and is it hype or real?
- Why use content as a teaser for events
- How to facilitate small group interactions for virtual and hybrid
- How to conduct hybrid events properly so participants gain value and are engaged
- and much much more ...