Creator Science #257: How to Build a Creator-First Business (That Actually Lasts) | The Strategy Hour Podcast
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Jun 3, 2025 
In a captivating conversation, Jay Clouse, a creative entrepreneur and host of the Creator Science podcast, shares his journey from startup founder to newsletter mogul. He emphasizes the importance of fostering genuine connections over chasing fleeting virality. Jay delves into sustainable growth strategies, the evolving role of AI in education, and the value of community-driven learning. He also discusses his journey in building a thriving business model, advocating for consistency and audience nurturing as keys to lasting success.
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Jay's Start as a Creator
- Jay Clouse started Creator Science with no big vision, just a desire to be a writer and an entrepreneur.
- He learned by writing daily emails about being a creator before the term was popular.
Writing Creates Expertise
- Writing content consistently makes you an expert rather than expertise being the prerequisite to writing.
- By investing time in learning and writing on a topic, you'll become a knowledgeable authority.
Grow Audience Through Consistency
- Consistently write and share your work through multiple channels, including in-person events and email.
- Pass the "regret test" by making each piece of content build engagement for the next.