Doing It Scared, Letting Go of Perfection & Building a Brand for Real Women with Daryl-Ann Denner, Co-Founder of nuuds

May 5, 2025

54:35

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Daryl-Ann Denner is an influencer and co-founder of nuuds, a bodywear brand that’s redefining comfort and style with its body-positive designs.

Daryl-Ann’s path to entrepreneurship wasn’t exactly traditional — she started out as a high school chemistry teacher with a passion for style and a growing blog on the side. Over time, that creative outlet turned into a full-blown influencer career, where she built a loyal community of over two million fans by simply showing up as herself. In 2022, after years of listening to her audience and struggling to find basics that actually fit her postpartum body, she co-founded nuuds with her husband, Daniel. The brand’s first six styles sold out in just seven minutes — and today, nuuds is a nine-figure business redefining what "basics" should look and feel like for real women.

In this week’s episode, Daryl-Ann gets real about anxiety, entrepreneurship, and what it actually looks like to build a business while raising a family. From leaving her pre-med path to launching a blog that turned into a thriving personal brand — and eventually founding her clothing company, nuuds — Daryl-Ann shares how embracing vulnerability and showing up as her true self became her superpower. We talk about everything from doing things scared (her go-to mantra), to the power of consistency and how the biggest moments in her career happened after becoming a mom. She opens up about perfectionism, risk-taking, and why not being an expert can sometimes be your biggest asset. Plus, the real talk behind launching nuuds — a brand built for real women, real bodies, and real life. If you’ve ever felt like you had to wait for the “perfect” moment to chase your dream, this one’s for you.

In this episode, we’ll talk to Daryl-Ann about:

* Daryl-Ann’s relationship with anxiety and her mantra: “do it afraid.” [03:19]

* Why consistency is key to success in any venture. [06:20]

* Lessons learned from early work experiences. [07:10]

* Starting her personal blog as a creative outlet. [10:59]

* How Daryl-Ann put herself out there in the early days. [16:27]

* Navigating perfectionism and its impact on growth. [22:40]

* The power of authenticity in building an engaged audience. [25:50]

* How motherhood transformed her personally and professionally. [28:51]

* Turning a passion project into a business. [30:05]

* Facing the challenges of launching nuuds in the early days. [36:26]

* Why taking risks is essential for entrepreneurs. [39:57]