Lead on Purpose with James Laughlin

How to create a cult-like team with Jon Gordon

Sep 7, 2025
Jon Gordon, bestselling author of The Energy Bus and a leadership expert, joins to discuss team dynamics. He reveals that strong connections often outperform sheer talent. Jon emphasizes the critical role of culture, shaped by daily actions rather than mere slogans. Trust and accountability are highlighted as cornerstones of high-performing teams. He insists that devotion and positivity drive long-term success, providing practical strategies to inspire commitment and strengthen team culture.
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INSIGHT

Connection Drives Commitment

  • Connection creates commitment and unites teams into one powerful unit.
  • Without authentic connection, tactics to force commitment will fail.
INSIGHT

Team Unity Beats Raw Talent

  • Talent alone doesn't guarantee success when a team is divided.
  • A united, gritty team often outperforms a more talented but disconnected group.
INSIGHT

Culture Is What You Live Daily

  • Culture is the living essence shown in daily values, words, and actions.
  • Written values mean little unless leaders live them consistently.
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