INspired INsider Podcast [One Question] Why Content is King with Patrick Campbell Co-Founder of Profit Well
Patrick Campbell is the co-founder of ProfitWell. Patrick has grown ProfitWell from nothing in 2012 to over $10 million in revenue and 70 staff. ProfitWell has a free product that integrates with tools like Stripe, Braintree, and others to bring all of your subscription and financial metrics together in one place. There are over 10,000 companies now using ProfitWell...companies like Big Commerce, ClassPass, Zenefits, Meetup, Calendely, Masterclass, and many more.
Here’s a glimpse of what you’ll learn:- [2:25] Jeremy introduces his guest, Patrick Campbell.
- [4:00] Patrick talks about Profit Well’s pricing strategy.
- [6:40] Why content is so valuable.
- [10:00] A low moment from the journey.
- [13:30] Patrick talks about a proud moment from the journey.
Did you know - in the realm of ecommerce businesses - content is king? It’s true! From video to infographics and more, the name of the game is content creation. How can leaders like you learn how to deliver solid content for your customers? On this episode of Inspired Insider, you’ll hear from entrepreneur and innovator Patrick Campbell. In his conversation with Jeremy, Patrick opens up about Profit Well’s pricing strategy, why content is king, the low moments on this journey, and so much more. Have pen and paper ready for this episode - you are going to need it!
If you have any hope of reaching the target market you are trying to reach - you’ve got to be willing to create engaging content. How else will your brand compete with the likes of Walmart, Google, and Amazon? While you don’t have to have it all figured out to get started - you need to start creating content yesterday! What does your audience find valuable? Are they searching for how to videos on YouTube? Go take a look! Don’t leave it all up to guesswork - learn from a brand that is actually making headway in this arena. Head over to Profit Well’s website to learn more about the top-notch content they are creating.
Have you faced personal and professional challenges in your career? How did you keep those challenges from consuming all of your attention and focus? For Patrick Campbell, the challenges were numerous. Not only did Patrick have to deal with the physical battle of fighting cancer - but he also dealt with the dissolution of his long-term relationship. The cherry on top of all this difficulty is that Patrick was also working on getting Profit Well off the ground and running. Through all the challenges - Parick was able to keep putting one foot in front of the other and eventually, he made it to the other side. What can you learn from Patrick’s harrowing story?
Resources Mentioned on this episode Sponsor for this episodeRise25’s mission is to connect you with your best referral partners and customers.
We do this in 3 ways…
- Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.
- Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.
- Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video
Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.
Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.
Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.
If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.
Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.