

What Comes After the Podcast Election, Scott’s Advice to Federal Employees, and an Update on Scott's Company, Section
120 snips Mar 12, 2025
Scott dives into the transformative power of podcasts in shaping political narratives and campaign strategies. He offers encouraging insights for a federal employee facing job insecurity amid budget cuts. The discussion also reveals challenges and opportunities within Scott's own entrepreneurial venture, Section, navigating the complexities of growth and adaptation in a dynamic market. Overall, the conversation is filled with candid reflections on trust, opportunity, and the future of work.
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Podcast Influence
- Podcasts are becoming increasingly influential in political campaigns, potentially replacing traditional media.
- The 2024 election saw a decline in traditional broadcast spending, with podcasts gaining traction.
Hearst's Strategy
- Hearst strategically bought local TV stations in swing states, capitalizing on older voters' media consumption.
- These stations became profitable by increasing ad rates during election cycles.
Trump & Rogan
- Trump's appearance on Joe Rogan's podcast garnered significant reach, surpassing traditional media outlets.
- This demonstrates the growing influence of podcasts compared to traditional media.