Decision Hygiene w/ Linnea Gandhi

Linnea Gandhi is a researcher, teacher, and practitioner of behavioral science in business settings. And she’s obsessed with error; studying it, fixing it, and even embracing it to enable better decisions by individuals and organizations.

Her work on error intentionally straddles academia and the real world: She teaches decision science at the University of Chicago Booth School of Business, studies it as part of her PhD at the Wharton School of Business, and consults on it through her company, BehavioralSight. 

Linnea’s team is launching an online course called "Beyond Bias: How Noise May Be Drowning Out Your Decision Accuracy". This course is designed to complement the recently released book on the topic, called NOISE, by Daniel Kahneman and two coauthors. Linnea spent the last three supporting with research and editing behind the scenes.

For listeners interested in the course, check out https://behavioralsight.teachable.com/p/beyondbias. If you enter MCMAHON75 you will get $75 off the price tag.

Mentioned In This Episode:

• Behavioral Sight
• Daniel Kahneman
• Steven Levitt
• Richard Thaler
• Noise: A Flaw in Human Judgement By Daniel Kahneman
• Decision Hygiene
• Thinking in Bets by Annie Duke

Time Codes:

(3:21) - Linnea’s origin story
(5:35) - How did you come to work with Daniel Kahneman? 
(8:26) - Who is Daniel Kahneman?
(9:49) - What have you learned from working with top-tier experts?
(12:48) -  The importance of Mentorship in helping you step out on your own
(17:56) -  Working on the book Noise: A Flaw in Human Judgement
(20:26) - What is ‘Noise’?
(22:03) - What is the difference between Noise and Bias? 
(29:30) - Bias’ effect on Risk Management
(35:47) - BUD/S training
(40:28) - Linnea’s consulting firm... Behavioral Sight
(41:25) - Building the machine vs. Running the machine
(43:16) - Where do people go to figure out how to put this in place for their own life?
(44:28) - Linnea’s course on Noise
(48:21) - What do you believe about people or business that might be contrarian?
(51:48) - What are you sick of talking about?
(53:31) - The need to explain our world gets in the way of our ability to predict it
 (55:57) - What is the purpose of business?